Welcome to the GTM Launchpad newsletter! Each week, I will share with you a sales play to help you grow your business, level up your sales game, and find success in the trenches. My aim is to provide you with actionable insights. Stay tuned for practical tips on cold calling, lead gen, and closing deals!

Hey GTM Launchpad Fam!

Happy Labor Day! 🎉 

This week we’re switching gears. Pausing our regular issues for a moment.

We're just taking a little breather.

We'll hit the ground running next week with our regular content but for now let's chat about a few things.

📹 Personal Touch Goes A Long Way

In a world saturated with emails and DMs sometimes all it takes to stand out is a little personal touch.

Here's a tip for you: Send a personalized video message to your prospects today.

No, not to push a deal or schedule a meeting but just to say “Hey!” 🖐

Imagine shooting a quick 30-45-second video: “Hey [Name], hope you’re enjoying Labor Day! Wishing you an awesome break. Remember I’m here if you ever want to chat or need any help. Catch you soon!”

Just be genuine, be you, and be a homie. I have done this every Holiday for 3 years now and it goes a long wayyyyy!

🌆 Let's Meet Up!

For those who’ll be riding the conference wave I’m excited to announce that I’ll be at:

• Saastr from September 5th - 8th.

• Dreamforce from September 11th - 13th.

If you're there give me a shout! Would be awesome to meet in person, connect, and exchange some stories 🤘

📖 Launch Alert: The B2B Sales Playbook

BIG NEWS! On August 31st in partnership with the amazing Ashleigh Early we dropped "The B2B Sales Playbook: Your Blueprint to Growth".

If you're serious about transforming your sales teams game this is for you.

• What’s Inside? Over 100+ pages with juicy insights including Sales Team Structure and Roles, deep dives into Verticals, Industries, and Assets, understanding Buyer Personas throughout the Sales Cycle, proven outbound sales prospecting and calling formulas, and the inside scoop on the SDR <> AE Partnership & Handoff. As well as so much more!

• Special Promo: Till September 8th it's available at a whopping 40% discount. That's right! $1,997! Post that it will be priced at $3,499.

Grab your copy here: B2B Sales Playbook Link

📣 Mark Your Calendars for Sept 5th!

Got some exciting news that's gonna drop as well! We're talking about a special announcement, an exclusive video, and some moments I’m super stoked to share with you.

Stay glued to my LinkedIn on Sept 5th – you won't want to miss this!

Relax, enjoy, and remember to always add that personal touch to everything you do.

Wishing you a fantastic Labor Day and an even more fantastic week ahead!

Stay safe and keep hustling!

^{Thanks for reading, See you again next week at 8 am MST!}

^{- Tom Slocum ✌️}

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